Amrita School of Business Coimbatore
Amrita School of Business (https://www.amrita.edu) is located at Coimbatore. The institute is situated in 330-acres of land.The institute was established in 2003. The major facilities are library with more than 13,000 titles, 187 current subscriptions to journals, more than 6300 e-journals in full-text and 1922 back volumes, three IT hubs with more than 150 desktops, separate hostels for girls and boys, sports facilities, medical facility, canteen, general store, banking facilities etc. The faculty and students of the institute undertake various research publications like effects of direct to consumer advertising of prescription drugs on prices, the effect of direct advertising to consumers(DTCA) on market share and quantity in pharmaceutical drugs, and consumer welfare.